Real-World Insight. Human-Centered Strategy. Communication that leads.
I’m Jeanette Fabros Knudsen - founder of Fabros and a strategic advisor to leaders navigating complexity, transformation, and communication overload.
After 15+ years inside global organizations like Novo Nordisk, FLSmidth, the United Nations, and the Danish Ministry of Foreign Affairs,
I’ve seen what happens when communication fails - and when leadership doesn’t evolve with the world around it:
- Brilliant strategies fall flat.
- Teams lose direction.
- Trust erodes - from the inside out.
Not because leaders don’t care. But because they’re often working with outdated models that no longer serve the pace, pressure, and complexity of modern leadership.
What I believe
Leadership today isn’t just about being visible - it’s about being clear, credible, and deeply connected.
I believe leadership needs to evolve - not just to survive change, but to lead it.
That means moving away from rigid, top-down messaging toward communication that’s intentional, inclusive, and human-centered - without losing focus or authority.
This is what next-generation leadership demands:
- Strategic thinking, not just vision
- Scalable systems, not just intuition
- Human connection, without performance burnout
My approach
At Fabros, I help leaders communicate like it matters, because it does.
The Fabros Lens™ is my signature method, built on real-world experience and designed for the realities of modern leadership.
It blends:
- Storytelling that moves people
- LEAN methodology that removes friction Neuroscience that builds trust
- AI that amplifies your voice without replacing it
This isn’t about sounding polished. It’s about building a leadership voice people believe in, and communication systems that scale it.
Who I work with
I work with next-gen leaders, founders, and organizations ready to:
- Navigate transformation with clarity and confidence
- Build trust across teams, cultures, and platforms
- Lead with systems that are smart, human, and built to scale
You won’t find a large agency here. You’ll find a strategic partner - one who’s lived the complexity, understands the pressure, and knows how to turn communication into real leadership.
"Because when your communication works - your leadership does too."
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